Product Design & Strategy
Product Strategy & Design
I help businesses understand their customers, identify their problems, and design solutions that work for them.
I help businesses understand their customers, identify their problems, and design solutions that work for them.
Problem solving product problems
My process starts with understanding. Knowing your audience allows you to think through solutions and effectively advocate for them during the design process. I've been able launch and work on products for the last 7 years by listening to customers and understanding where they are at, rather than assuming.
Case Studies
Case Studies
Designing an Auto Repair Marketplace
Designing an Auto Repair Marketplace
Product Design, UX Research
I got the opportunity to take a product from 0 to 1. I was tasked with designing a solution that would work for the autoshop industry, which has been very slow to adopt new technology. I got to go into shops, talk to car owners in order to understand their pain points and find opportunities in the market.
I got the opportunity to take a product from 0 to 1. I was tasked with designing a solution that would work for the autoshop industry, which has been very slow to adopt new technology. I got to go into shops, talk to car owners in order to understand their pain points and find opportunities in the market.
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Redesign For Pioneering Blockchain Startup
UX Design, Copywriting
Worked in a team to redesign the site of a startup tackling the problem of providing secure & stable blockchain infastructure for web3 developers. Their pre-existing site undersold their product and the value they were providing to their customers.
Repositioning a Tiny Home Startup
UX Design, UX Research
A site redesign for a startup working towards selling tiny homes in North America. Conducted user research testing their assumptions and their value proposition. Provide them with a new UI that aligned better with the needs of their target market and users.
Creating Reddit meets MTV
Product Design, Visual Development
Wacht.tv is a passion project I took on during the pandemic. I always wanted to have something to fill the void MTV left before it became a reality tv network. I built out the product using no-code web app builder Bubble.io. I Launched it on Product Hunt where it got 2nd product of the day with over 500 upvotes.
Providing Clarity to Hearing Services
UX Design, UX Research
Pow provides audio hearing solutions for the deaf and hard of hearing. Their site at the time was very overwhelming and a labyrinth of information. We redesigned the site to provide clarity and speak directly to their different customer segments.
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Improving the Esports Viewing Experience
UI / UX Design
A companion app concept to improve the League of Legends esports viewer experience. Phones more often than not distract viewers from engaging fully with what they are watching. We can use them instead to deepen engagment and provide detailed stats that wouldn't be possible on broadcast.
Contact
Contact
Joel Loyol
Joel Loyol
647-702-7210
647-702-7210
jloyol@gmail.com
jloyol@gmail.com